“Strong Top-line coupled with effective Cost management makes for a stronger bottom line.”
Making your business more profitable not only requires trying ways to boost Revenues but also controlling and decreasing cost. INFOMAN eCRM offers strategies with dual benefits of boosting revenues and saving cost –
Adopt Cost efficient Upselling & Cross Selling strategies to boost revenue from Existing Customer database – Using Service data to promote Extended Warranty, Vehicle Upgrade / Exchange, AMC and Insurance Renewal. Similarly use Insurance Renewal data to identify Non Visiting Service customers.
Motivate Executives to focus on ‘New Data added from workshop / In-Active Customers Normally minimal follow-up is done on “In-Active / new customers added from workshop” for Insurance / Service / Vehicle Exchange as more efforts are needed in sale conversion. This results in huge potential loss of revenue generation opportunities. Making the potential Customer data available easily and conveniently for the team for generation of additional revenue opportunities.
Huge savings using Discount Coupons instead of giving Cash Discounts – Discount & Freebie coupons can replace Cash Discounts given during insurance renewal. Freebie Coupon redemption results in higher footfall at Workshop as Customers redeem the same during Service / Repair at Workshop.
Save investment on hardware using Cloud Dialer – No high end hardware for Dialer Server is required as the Dialer is setup on Cloud and Customer pays as per actual usage. Calling is done from GSM SIM of the users saving cost incurred in PRI Line usage.
Using Smart Promotion tools to increase reach of Potential Customers – Conduct email / SMS campaigns , Send newsletters, Festival Wishes, Mailers about new Product launches.
Contact our experts to know more about latest features of INFOMAN eCRM that will help in reducing cost and boosting revenues.
Mr Vinoj Xavier,